lira x bobbi brown

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Lira has been announced as the new face for Bobbi Brown cosmetics, the first South African face for the brand ever. I am a big fan of Bobbi Brown cosmetics simply because of their quality, the price is justified. Congratulations to Lira and here’s to hoping she will become a global influencer for the brand soon. Below is what both Bobbi Brown and Lira had to say about the exciting news:

Of her choice, Bobbi says, “I’m excited and incredibly proud to have Lira as an influencer for our brand in South Africa.” She continues, “I’m in awe of her inspirational life story and her strong commitment to giving back. Her positive attitude, natural beauty and confidence represent the brand’s philosophy of ‘be who you are beauty’.”

Lira had this to say “I’m thrilled to be the first African to formally collaborate with this global brand. I love Bobbi’s makeup and I admire how her products bring out the individual beauty in every woman and how easy she makes it for all women to look and feel their best.”

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